Jonaki Guha
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Meta x Instagram Stories

We worked on a creative campaign for Meta’s Instagram Stories revolving around the idea that even mundane moments or instances deserve to be showcased as a story on Instagram.

There are many layers to the campaign but ultimately it’s one that’s pretty rooted in India and showcases the ability for simple storytelling through Instagram stories.

In terms of design, we manoeuvred around Meta’s brand guidelines to create the best we could for the campaign and the brand. Every segment of the campaign has been carefully crafted and designed keeping their global look and language in mind.